Source: https://www.insideradio.com/

The growth of the music industry has had a substantial impact on streaming music, which has been made possible by the proliferation of the Internet. While CDs, MP3s, and Vinyl records have made a resurgence in recent years, streaming platforms continue to dominate most of the music industry. Artificial Intelligence (AI) is beginning to play a significant role in the industry by analyzing large data sets and identifying patterns and trends that would be difficult for humans to discern. This information can be used to make decisions about various aspects of the music industry, such as which songs to play or promote.

In the current era, AI is making a name for itself in the music streaming industry and is becoming an essential component for many major streaming companies. It is used to analyze listeners’ music preferences and provide recommendations. As a result, most major streaming companies are investing more and more resources to stay competitive and improve user experience.

The influence of AI on streaming music is mainly recognized for its use of algorithms to create personalized playlists based on listening behavior. We see this being done with platforms like Spotify. AI is also used to improve streaming services’ quality by optimizing bitrates, reducing inactivity, and eliminating background noise.

One example of a company utilizing AI is I-Heart Media, which uses audio tech company Super Hi-Fi to eliminate the space between songs on its artist radio stations, on-demand playlists, and Playlists Radio on the IHeartRadio platform. The technology is also used by Sonos Radio streaming services to make the volume of music from different eras more uniform. Super Hi-Fi’s pitch to streaming services is that it can help create stronger audio brands with its unique sound, known in the radio industry as “stationality,” by using AI to insert production pieces, song IDs, artist interview snippets, positioning slogans, and other production elements.

Looking to the future, AI will continue to play a significant role in developing the music streaming industry and services. By incorporating AI, music streaming platforms can improve the quality of their service and provide users with a more customized experience.